This project explores the convergence of gaming culture and fashion as a single visual language. Characters, equipment, and silhouettes are treated as symbols rather than functions — blurring the line between virtual performance and physical presence. The imagery reflects a controlled tension between play, power, and identity.
Through this exploration, AZERTY investigates how interactive worlds influence modern aesthetics. By merging references from gaming environments with fashion codes, the project creates a speculative space where style becomes an interface and culture evolves beyond traditional boundaries.






